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Perceptions (Stage Five Recall (Stereotypes, Inconsistencies,…
Perceptions
Stage Five Recall
Stereotypes
Inconsistencies
Contradictions
All things that are easily recalled
Stage one Stimulation
Selective Attention
Daydreaming hear your name
Selective Exposure
messages that confirm you
Stage Three Interpretation Evaluation
Two Steps can't be separated
Influences decisions
Stage Two Organization
organize the info that your sense pick up
Rules
Proximity
Physical Closeness
Similarity
Physically similar
Contrast
Physically different
Stage Four Memory
Interpretation and Evaluations are stored