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Lacey (Germany (tool to unify and create a shared national identity…
Lacey
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propaganda model
initially very blunt and open, but later was disguised and made more appealing for listeners
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radio as a tool to unify
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radio provided a "sense of shared participation in national life", even if only symbolic
consumerism
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radio both as a consumer good, and as a vehicle for the production of needs through advertising and supporting a leisure- and commodity-oriented way of life
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Americanization
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programming
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when adopting American programming, a "British twist" was added
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anti-commercial model
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still, it promoted a leisure- and commodity-oriented way of life through its programming
consumerism
corporate involvement
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small companies could no longer afford advertisements during the Great Depression, which led to increased influence of larger corporations and advertising agencies
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- similarities and diferences
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three systems
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reactions that were similar in terms of using discourse centered around the ideal of a national community
however, in the service of three different institutions: the market (us), the public (uk) and the state (Germany)
importance of social, political and economic context in shaping radio