Foundations of planning
The nature and purpose of planing
2、writing down these' goals and making them
3、Using these goals to develop specific plans
1、defining specific goals covering a specific time period
engage in planning ro
set the standards to facilitate control
provide direction
reduce the impact of image
Explain what managers do in the strategic management
managers in organizations of all types and sizes face continually changing situation
strategic management isn't just for business organizations
It can make a difference in how well on organizations performs
Setting and planning
compare and contrast approaches to goal
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long-term plans
short-term plans
tactical plans
specific plans
strategic plans
directional plans
planning = goals + plans
Contemporary issues in planning
global command and control center (GCCC)
environments = planning