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Cultivate your Criativity (Bill Burnett) (Take-aways (three powerful…
Cultivate your Criativity (Bill Burnett)
Creativity
You do not see what you are
lookin at
,
You see what you are
looking for
.
Exercises
#1 train yourself to get stuck
#2 train yourself to brainstorm well
#3 create a "war room"
remove status clues: status defeats creativity
make the room "self authoring"
everything on wheels, can be hacked, nothing is precious
Material
Energy - Engagement Map
Failure Log
Good Time Journal
Balance Worksheet
Odyssey Planning
Warm-ups and Improvs
Creative People
They perceive the world differently
more visual
more tactile
High social awareness response (empathy)
3. Low fear response to novelty
(this can be learned!)
Liberating Ideas
The "box" is real - how our brains evolved, nothing wrong.
Creativity behaviors can be learned
lower the fear of failure
learn to utilize schema manipulation
access your improvisational and other intelligences
Take-aways
changing yourself is all about changing your behaviors
three powerful methods:
get stuck more often
move to the "Jazz Brainstorming" model
create a space that demands new behaviors
model the behavior you want
act differently
reward differently
be patient - it takes (at least) eight weeks