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DO YOU NEED AN EVENT APP? (What is your main reason for having an event…
DO YOU NEED AN EVENT APP?
Have we used an event app before?
What did we learn?
What would we change?
Was your adoption
(download) rate good?
How can we improve this for IES2018?
How will we change our strategy?
Can the app provider offer guidance, tips and tricks?
Think about what will encourage attendees to download the app.
What are the benefits to them?
How will we effectively communicate and
market the app to your attendees?
How will we support those
who are unsure how to download and use the app?
Will there be support for those that need it?
It is important to analyse and understand
the data provided.
How can we ensure
we will have more time to invest
in the app? Can we start the process
earlier? Can we allocate extra resources?
What is your main reason for having an event app?
To increase engagement
To meet CSR objectives
To deliver rich event analytics
To improve and simplify information distribution
To provide a revenue stream
To increase exposure for sponsors and exhibitors
To offer better problem solving and matching to attendees
To improve customer service
Seems like a cool thing to do
Not sure
Our competitor used an event app
VITAL THINGS YOUR
ORGANIZATION SHOULD
CONFIRM BEFORE
INVESTING IN AN APP