G4-Blitzscaling 18: Brian Chesky on Launching Airbnb and the Challenges of…
G4-Blitzscaling 18: Brian Chesky on Launching Airbnb and the Challenges of Scale.
How does Airbnb start
Chesky quit his job and move to San Fransisco with Joe
At first, they don't have enough money to pay the rent
That weekend International Design Conferences was coming to San Fransisco, but every hotels was sold out
Airbed and breakfast
they thought of creating this for the design conferences
They called it airbeds and breakfast because Joe have 3 airbeds and then they pulled it out and inflated the airbeds
They started doing this because they thought it was funny cool and they will make money
They realized that this can contracted a year long friendship into a couple days
Their core idea was "what if you book someone's else home the way you book a hotel, anywhere in the world?"
2.How does Airbnb work
Travellers search for a property in the city where they wish to stay and browse available options according to price, amenities
Booking is made through Airbnb where traveller pays the amount mentioned by host and some additional money as transaction charges
Airbnb sends a professional photographer (if available) to the property location in order to take high quality photographs
Host approves the booking. Traveller stays there and finally Airbnb pays the amount to the host after deducting their commission
Hosts list out their property details on Airbnb along with other factors like pricing, amenities provided
There are mre and more similar websites appear in the market
The concept of Airbnb is easy to be copied
Airbnb may be prohibited because of the lack of clear related laws
How to scale the culture for the new size
How to start new products when the core products is growing
Compare to other entrepreneur, he puts more energy on designing culture to a strong culture which is a sharing culture
He has conviction over time to help him go through the tough time
He believes that the core of leadership is conviction
The more he talks about the things that he wants to do, the deeper conviction he has.
Through creation, he becomes a entrepreneur from a designer
Through reading and seeking out experts, people can know the basis of the topic that they want to learn
There are many ways to learn, he just shares one of them
People must find the right source, for example, if they want to learn trust and safety, they can find the Director of CIA
If people want to know news, they can watch the political talk show for four hours to know the context
Chesky is the CEO of the company and was named one of Time's "100 Most Influential People of 2015"