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PRICE (Other Internal & External Consecrations Affecting Price…
PRICE
Major Pricing Strategies
Customer Value Based Pricing
Good Value Pricing
Value-Added Pricing
Cost-based Pricing
Types of Costs
Fixed Costs
Variable Costs
Total Costs
Costs at Different Levels of Production
Cost-Plus Pricing
Break-Even Analysis and Target Profit Pricing
Costs as a Function of Production Experience
Competition-Based Pricing
Other Internal & External Consecrations Affecting Price Decisions
Overall marketing strategy, Objectives, and Mix
Target Costing
Organizational Considerations
The Market & Damand
Analyzing the Price-Demand Relationship
Demand Curve
Price Elasticity of Demand
Price Elasticity
The Economy
Other External Factors