User downloads ChimpChange App (User signs up (Downloaded App, didn't…
User downloads ChimpChange App
User signs up
Downloaded App, didn't register
Downloaded App, registered. Didn't complete
User creates an account
Intro Email: Welcome To ChimpChange!
Intro Email: Your Card has Shipped!
User activates Card
Intro Email: Your Card has been activated!
Product and Promotions
2 more items...
Retention Email: Card was used. No longer active
Retention Email: Come back we missed you!
1 more item...
User does not activate Card
Retention Email: Did you get your Card?
Retention Email: Card not active nor used after 10-14 days
Email Alerts Activated