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Chapter 15: Managing Information (First-Mover Advantage (The strategic…
Chapter 15: Managing Information
First-Mover Advantage
The strategic advantage that companies earn by being first to use information technology to substantially lower cost or differentiate a product
Capturing Information
companies rely on several forms of electronic capture
Radio frequency id tags
Electronic scanners
Bar code
Data Mining
The process of discovering patterns and relationships in large amounts of data
Supervised
Unsupervised
Data Patterns
Unsupervised data mining is particularly good at identifying
sequence
predictive
association
data clusters
Protecting information
process of ensuring that data are reliably and consistently retrievable in a usable format for authorized users but no one else.
biometrics
firewalls
two-factor authentication
data encryption
authorization
virtual private networks
authentication
secure sockets layer encryption
Internal Access and Sharing
Executives, managers, and workers use three kinds of information technology inside a company to access and share information
intranets
corporate portals
Executive information system
External Access and Sharing
A number of information technologies are making it easier to share company data with external groups
web services
extranet
electronic data interchange
Sharing Knowledge and Expertise
Companies have begun using two information technologies to capture and share the knowledge of consultants, specialists, and experts with other managers and workers
decision support system
expert systems