Illuminate by Nancy Duarte (Leaders Listen: The way to make your dream…
Illuminate by Nancy Duarte
Leaders move others forward
The Venture Scape follows an Epic Story Structure.
Leaders Listen: The way to make your dream their dream too.
Torchbearers start by listening.
Imagine yourself in your travellers's shoes.
Feel: Imagine their Emotions.
"It motivates me because..."
"It demotivates me because..."
"This idea makes me feel..."
Do: Imagine their potential reactions.
"It requires new actions, such as..."
"It makes me want to do (or not do)..."
"This changes my routine by..."
Think: Imagine their Mind-sets.
"I imagine it will be..."
"I believe it will be easy or hard because..."
"I think this idea is..."
Empathy Creates Solidarity
Analyze gain & losses.
The Torchbearer's Toolkit
3-Act Story Structure
Beginning: Relatable and likable hero jumps into an adventure
Middle: The Hero encounters seemingly insurmountable roadblocks that test his or her resolve
End: The Hero Obtains the Object of Desire, and the Journey transforms his or her.
3-Act Persuasive Speech Structure.
Beginning: What is
Middle: What Could Be.
End: New Bliss