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G6 - Alibaba & the IOC (benefits for Alibaba (becoming a global…
G6 - Alibaba & the IOC
benefits for Alibaba
built on a foundation of shared values
get the biggest platform to showcase their skills
strengthen their brand
becoming a global company
Alibaba's long-term ambition
get half its revenue from outside its home country
cloud business
gain exposure across the world
develop an online video channel for viewers in China
benefits for IOC
boost the Olympic brand’s youth appeal
the involvement of Alibaba spells greater Chinese engagement and potentially revenue
online computing services and data analytics for the sporting contest
evolve the Olympic Games for the digital era
A long term partnership through 2028
the sponsorship worths 800 million
Transform the global Olympic movement
empower IOC to become the game changer in the Olympic game
why cooperate
Share the same value, same vision and think Alibaba can bring a lot of value to the Olympic games
3 major assets Alibaba provides
cloud computing infrastructure & cloud services
to operate the Olympic Games more efficiently, effectively and securely
big data analytistics
global e-commerce platform
committees will be able to engage and connect better with fans looking for Olympic license
digital media technologies
programming about the Olympic sports、athletes, create better opportunities for Olympic fans to follow the channel
Goals
to involve more young people
get them familiar to sports
focus on happiness and health
interest them through digital platform
to make the Olympic games fair, peaceful, good teamwork and nice competition
make countries connect with each other
make sport more creative and unstandard
problems to solve for Alibaba
sales of counterfeit merchandise
Yo, we're G6 !