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Paul Graham: How to Start a Startup (PEOPLE (Good number of founders: 2-4,…
IDEA
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Not transferable, cannot be handed to someone for execution
PEOPLE
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Truly smart people say "I don't know" "Maybe you're right," and "I don't understand x well enough."
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MONEY
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Outside Investors
Angel Investeors
Technology background investors, may be satisfied with a demo and a verbal description of your plan or a copy just to remind themselves what they invested in
PRODUCT
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Target: aim at smaller customers, middle-sized non-technology company