Please enable JavaScript.
Coggle requires JavaScript to display documents.
Product and service design (Design as a process (UK design council split…
Product and service design
NPD (new product development)
Incremental enhancement of existing products
minor changes, the way in which the product meets customers needs does not change
New generation products
Eg tape to CD to MP3. The product has not changed here but the tech applied to meet that need has changed significantly
Breakthrough products
Eg the first phone or the first iPad
Design as a process
Concept generation
Concept screening
Preliminary design
Evaluation and improvement
Prototyping and final design
UK design council split the design process into 4 stages
Discover
Define
Develop
Deliver
'Design thinking'
Reframe ideas
Understand the user
No idea to too wild
Collaborate
Test your ideas
See the bigger picture
Product design also relies upon...
Aesthetics
Reliability
Maintainability
Durability
Produce-ability
Service design: the service concept
The organising idea
The service experience
The service outcome
The service operation
The value of the service
QFD (Quality Function Deployment)
This is a tool that is used to work out design priorities and to define technical specifications.