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Chapter 4 Local Culture, Pop Culture and Cultural Landscapes (How is…
Chapter 4 Local Culture, Pop Culture and Cultural Landscapes
Field Note Preserving Culture
Tata Corporation
Tata is a family name
The tata family come from the parsi religion
They own many businesses in india and around the world
Tata were looking for a place to go when fleeing persia
,00046% of pop but control large amount of economy in india
What are Local and Popular Cultures?
Culture
Local (Folk) Culture
Diffusion through word of mouth
Small usually rural population that doesn't change much over time
Popular Culture
Diffusion through tv, radio, marketing, etc.
Large typically urban population that experiences lots of change over time
A culture is a group of belief systems, norms, and values practiced by a people
How are local cultures sustained?
Assimilation
They forced them to use English and put them in boarding schools
US gov. wanted to make indigenous people more into "americans"
Customs
Local cultures keep together through customs
Customs are a practice a group routinely follows
To sustain a culture they must retain there customs
Rural Local Cultures
Rural cultures have it easier to maintain their culture because of their isolation
Hutterite live in rural MN,ND,SD and parts of Canada
Better excepting of newer technologies unlike Amish
Makah American Indians
Live in the north western US
Were stopped by the US Gov. to whale hunt
They reinstated the whale hunt after the gray whale was removed off the endangered species list so they could return to their past
How is Popular Culture Diffused?
Diffusion is a lot faster as time goes on and new technologies are created
In modern culture ideas and innovations can be diffused in hours with social network, faster communication and transportation
In China and North Korea they have created their own social networks to interact with people
Establishing a Hearth
All Aspects of Pop Culture have an origin or hearth
Often spread at first contagiously
Extreme sports became popular with marketing and tv
How can local and pop cultures be seen in the cultural landscape?
Cultural landscape is the visible imprint of human activity on the landscape like having buildings, signs, statues and fences
Placelessness
is used to describe the loss of uniquness in a culture
With advancement in technology people have been able to build more things and alter the landscape
Three Dimensions of Cultural Landscape
Many fast food chains and other stores have establishments all around the world
3.The landscape may look similar in different pars of the world due to diffusion
Similar buildings and skyscrapers have been built around the world