Please enable JavaScript.
Coggle requires JavaScript to display documents.
Cooler Materials (Body (Aluminium (Strong (Perception of quality (Heavy…
Cooler Materials
Stand
Aluminium
Strong
Lightweight
Durable/Time resistant
Wood
Strong
Longer finishing process
than aluminium
Plastic
Lightweight
Strong
Seen as cheap
Body
Aluminium
Strong
Perception of quality
Heavy
Could dent/scratch
Plastic
Lightweight
Seen as cheaper
Dent/Scratch resistant
Wood
Expensive/difficult to
make complex shapes
Strong
Heavy
Could be damaged by water
Ceramic
Easy to break
Difficult to transport
Natural cooling function
Capable of complex shapes
Difficult to do joining
parts & dismantling
Bottle
Plastic
Lightweight
Can be perceived as dirty
Looks cheap
Break resistant
Good for transporting
Cheap
Glass
Heavy
Aesthetically appealing
Quality perception
Easily shattered
Not good for transport
Health & safety hazard
More expensive
Wouldn't need ribs for strength
Glass reinforced plastic
Lighter than glass
Aesthetic of glass
Shatter resistant