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M&A (PRODUCT (Flavors (Chocolate (With shavings, Without shaving),…
M&A
PRICE
Accesible
Dispenser - 2,95€
30 Cookies - 4,20€
Factors that influence the price
Costs
Geographical areas
Type of clients
Markets
Distribution channels
Relationship quality-price
Average
PROMOTION
Events
Maximize business and sales
Improve interpersonal relationships
Recognize and reward successes
Raise awareness about disables people
Discounts
Attract customer
Increase sales
Increase reputation
Social Media
Enrich the customer experience
Useful data to meet the target audience
Greater visibility
RSC
Tax relief
Environmental Benefits
Cost improvement
Maximize margins
Improve quality
Reduction total cycle time
PLACE
Shops especialized
Better product quality
Little more expensive
Products dedicated to disable people
Supermarkets (Where?)
Hall of ecological products
Hall of bakery products
E-commerce
Comfort for customers
Increase fidelity
Greater rich
PRODUCT
Easily open with
Mouth
Forehead
Ear
Dispenser
Packaging
Children designe
Classic designe
Flavors
Chocolate
With shavings
Without shaving
White chocolate
With shavings
Without shaving
Vanilla
With shavings
Without shavings
Sugar
With Gluten
Gluten free
Regular one
Cookie form
Circular
Ecologic
