Chapter 4
Intercultural communication and
workplace diversity
Why do we have to study this topic?
Understand the impact of culture and diversity on communication
Know that each individual is unique
develop a mindset of cultural intelligence
unique individual identity
cultural and social identity
common human needs and desire
always allow others to define themselves
remain flexible
keep all three stories in balance
What do you need to know to improve your cultural intelligence
Understand how cultures differ
high vs. low context cultures
individualism vs. collectivism
time orientation
holistic vs. specific
integrate communication style and culture
linear- actives : cool, factual, e.g., Germany
Multi-actives: emotional, impulsive, e.g., Brazil
Reactives: good listener, e.g., Vietnam
Common language not equals to common meaning or culture
Develop strategies that help you communicate interculturally
talk less, listen more
speak more slowly than usual
How can you make your communications inclusive
Develop a mindset of inclusion
learn the art of respectful inquiry
Use ACE to navigate diverse and intercultural situation