Basic Art of Design (Design Principles) Digital Artwork
Basic Art of Design (Design
Principles) Digital Artwork
A design principle that emphasizes differencesbetween the art elements.
For example, a painting may have bright colors that contrast with dull colors or angular shapes that contrast with rounded shapes
Harmonious elements have a logical relationship or progression.- in some way they
work together and complement each other.
When a jarring element is added - something
that goes against the whole - it is said to be
dissonant, just like an off-note in a musical
Emphasisis the method used to draw attention to a part of the design by making it the focal point or the main idea.
Unityis the completeness and harmony of a design. Unity is achieved when all the elements belong together. Unity refers to the imposition of order and harmony on a design
Proportion is the relative size of one object in comparison to another.
The human body is a considered an ideal proportion based on the size relationships between the body and the head.
Balanceis the optical illusion of equal spacing of objects.
Balance refers to the distribution of elements, whether unified or varied, within a work
Rhythmis a reoccurring movement or pattern, which can produce a feeling of motion in the design.
Different types of rhythm will produce different effects in the design.
•Repetition: repeating similar elements in a consistent manner.
•Variation:change in form, size or location
Movement is the path the viewer’s eye takes through the artwork, often to focal areas. Such movement can be directed along lines edges, shape and color within the artwork
Variety is a kind of visual diversity that brings many different ideas, media, and elements together in one composition
Variety is the artist’s way of giving a work of art a jolt