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Topics so far (Porter's 5 forces (Power of suppliers, Threat of new…
Topics so far
Porter's 5 forces
Power of suppliers
Threat of new entry
threat of substitution
Competitive rivalry
Power of consumer
Swot analysis
Strengths
Weaknesses
Opportunity
Threats
Ansoff Matrix
Market penetration
Market development
Product development
Diversification
Aims and objectives
An aim is used to reach the objective
Objective is a long term goal set by the business
Vertical and horizontal integration
Vertical
Horizontal
Evaluating business strategy
Mergers and takeovers
Organic growth