Basic Art of Design (Design Principles) (BALANCE (Balance is the optical…
Basic Art of Design (Design
Balance is the optical illusion of equal spacing of objects.Its refers to the distribution of elements,whether unified or varied within a work.
Formal balanceis symmetrical is a elements on a page can be centered and/or evenly divided both horizontally and vertically it has symmetry.
Symmetrical balance is generally for more formal, orderly layouts.
Example:Symmetric or formal balance,
asymmetric balance, radial balance.
Harmony is the principle of design concerned with combining similar art elements to create pleasing.
Example:Similarity, continuance, closure,
proximity and alignment.
Unity is the completeness and harmony of a design and it achieved when all the elements belong together.
Example:For example, fashions from a
specific period share common features of
silhouette, materials, and color that identify the
style of the day, or the look of a particular
Contrast is a design principle between that emphasizes differences between the art of elements.Its also painting may have bright colors that contrast with dull colors or angular shapes that contrast with rounded shapes.
Example:For example, black and white
(contrasting values), organic/curvy and
lines/shapes/forms), and rough and smooth
Emphasisis the method used to draw attention to a part of the design by making it the focal point or the main idea.Use contrasting elements. The emphasis is usually an
interruption in the fundamental pattern or
movement of the viewers eye through the
composition, or a break in the rhythm.
Example:Isolation, leading lines and
convergence, contrast, anomaly, size,
placement, and others.
Rhythm is a reoccurring movement or pattern, which can produce a feeling of motion in the design.Size, shape, color, spacing, angles and texture of the materials are all factors in placing rhythm in a design and can help lead the eye in some direction.
Example:Random rhythm, regular rhythm,
alternating rhythm, flowing rhythm,
Movement is the path the viewer’s eye takes through the artwork, often to focal areas. Such movement can be directed along lines edges, shape and color within the artwork.
Example:Lines pointing in one direction and
spirals, fast-moving objects, placement,
direction and others
Variety is a kind of visual diversity that brings many different ideas, media, and elements together in one composition and it also a collection of ideas, elements, or materials that are fused together into one.
Example:A variety of shapes, colors, etc.
Proportion is the relative size of one object in comparison to another.The human body is a considered an ideal proportion based on the size relationships between the body and the head.
Example:For example, a sofa in the form of a
hand is startling because of the distortion of
expected proportion, and becomes the center
of attention in the room.