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Student Number Recruitment Strategy (Recruitment (Current Market (leads),…
Student Number Recruitment Strategy
Recruitment
New Markets
(leads)
Agent Recruitment
To increase agent recruitment by 20% on yearly
Local newspaper advertising
Conversion of at least 10% of the leads
Premier Schools- Roadshow, Talks
Reaching out to all 40 Premier Schools in Perak
NGO- Indian/ Chinese Communities
Engaging with at least 2 different community
Place banner at strategic places (urban schools,
7-eleven road junctions, churches, temples)
Conversion of at least 20% of the leads
Billboards
Conversion of at least 20% of the leads
Website & Social Media
(including Facebook & Whatssap)
Conversion of at least 20% of the leads
Cafes, Tuition Centres
Reaching out to min 10 cafe &
5 tuition centre on monthly basis
Public Transport (Train, Buses)
Conversion of at least 20% of the leads
Current Market
(leads)
Agent Recruitment
To increase agent recruitment by 20% on yearly
Pet School Project
Adopting 10 schools to conduct activities
Program Pendidikan Desa
To conduct 2 Pendidikan Desa event on monthly basis
Education Seminars at
Kampung
Reaching out to min 2 kampungs in a month for events
Online Application
Conversion of at least 80% applications to student no.
Walk-in Applicant
Conversion of at least 20% of the leads
SGS
Ensure pay out are on time
Alumni (Success stories)
Telemarketing
Conversion of at least 5% of the leads
Conduct Events (E.g. SPM Answering Techniques)
At least 3 events to be conducted throughout the event
Arrange Campus Visit
Reach out to 20 schools from 120 school list
Education Fair
Reach out to 60 schools from the 120 school list
Conduct School Visit- Talks & Seminars
Reach out to 40 schools from 120 school list
Special Project (Orang Asli)
Reach out to the only school dedicated for Orang
Asli Community
LADAP
To conduct min 2 programmes on monthly basis
for target schools