Please enable JavaScript.
Coggle requires JavaScript to display documents.
60's Marketing Trends (Music (Foreigners such as The Beatles changed…
60's Marketing Trends
Music
-
-
-
Foreigners such as The Beatles changed American music to a heavier pop/rock influence. Motown was also popular during this era.
Appliances and Kitchens
-
Pastel colors were popular for kitchens and appliances. 
-
Kitchen appliances were marketed for mostly women. They were colorful compared to now where appliances are mostly black or chrome.
Toys
-
-
-
Simple toys during this era were very popular. There were no electronic type of toys like nowadays. In modern times, many companies have tried to "reboot" old toys.
Company Logos
-
-
-
Logos in the 60s seemed to be more colorful. Perhaps showing off new color television.Today, logos like CBS are not as colorful.
-
New Inventions
-
-
-
Early versions of the computer lead to the invention of the mouse. The popularity of radios led to cassette tapes being more prominent.
Fashion Trends
-
-
-
The fashion in the 60s was very colorful and had lots of layers. Women usually wore skirts or dresses in this era.
Cars
-
-
-
Cars in this era were heavier and mostly sedan type cars. Volkswagen vans were very popular for "hippies" in the 60s.
Personalities
-
-
-
Famous personalities from this time period included a lot of political figures. Movie personalities such as Marilyn Monroe make an impact on art and pop culture even today.
Entertainment
-
-
-
Science fiction was very popular during the 60s. Classic horror movies were a staple during this time period as well.
Foods
-
-
-
Packaged and non perishable food items were popular during this era most likely because of the fear of nuclear war. McDonald's was also created in the 50s, creating fast food.
Product Packaging
-
-
-
Product packaging in the 60s showed dull colors. The outside of the packaging shows pictures to tell what it is. This is not as common as it is today
Techology
-
-
-
New technologies like the colored television were introduced. Early composure of the computer was also introduced to the world.
Advertisements
-
-
-
Many advertisements in the 60s show women. More advertisements seem to appear to women than men. Though, if targeted towards men, women still are the main point.