Swiggy Growth
How do we get more users?
What is the best way to convert new visitors to retained customers?
How do we optimize the conversion path?
How do we use promotions to its fullest potential?
How do we build good partnerships to drive orders?
SEM
SEO
ASO
NUX
How do we drive users to order more
What new service offering we need to build to capture new markets
Improve new user conversion till 3rd order
What can we do to nudge user at each step to order
Tracking screen engagement
Menu optimizations
Better discovery of offers
Cart abandonment
Promote corporate orders
How do we get more latenight/snacks and breakfast orders
Are restaurants happy with running promotions, how do we maximise revenue
How do we package promotions on the app to maximize conversions
New properties on listings
Plugging new service offering to get incremental orders
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Sodexo, Lazypay
What can we give existing partners so that they become exclusive or starting promoting more
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Swiggy POP
Pre-order