Swiggy Growth

How do we get more users?

What is the best way to convert new visitors to retained customers?

How do we optimize the conversion path?

How do we use promotions to its fullest potential?

How do we build good partnerships to drive orders?

SEM

SEO

ASO

NUX

How do we drive users to order more

What new service offering we need to build to capture new markets

Improve new user conversion till 3rd order

What can we do to nudge user at each step to order

Tracking screen engagement

Menu optimizations

Better discovery of offers

Cart abandonment

Promote corporate orders

How do we get more latenight/snacks and breakfast orders

Are restaurants happy with running promotions, how do we maximise revenue

How do we package promotions on the app to maximize conversions

New properties on listings

Plugging new service offering to get incremental orders

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Sodexo, Lazypay

What can we give existing partners so that they become exclusive or starting promoting more

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Swiggy POP

Pre-order