Problem ( (Systems (Website (Traffic Sources, Interface Changes),…
Willingness to pay
Are there substitutes?
Are preferences still the same?
Have consumers exited the market?
Have consumers entered and adjacent market?
Are BI Systems updating
Have there been changes to BI Systems
What do metrics reflect?
Are new systemic variables at play?
Is there an issue with databases?
Internal, New products?
Is the market for X experiencing a market-wide event
Is it still cool?
Is it ethical?
Is there a supply change issue
Have raw meterials been affected?
Have current competitors gained a competitive advantage
Are consumers anticipating a new competitor product?
Is there a hot new fad