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The Strategies of Impression Management (To Be Liked: Affinity-Seeking and…
The Strategies of Impression Management
Impression Management
: The processes you go through to create the impression you want other people to have of you
To Be Liked: Affinity-Seeking and Politeness Strategies
Affinity-Seeking Strategies
Listen to Other attentively and actively
Communicate interest in Other
Include Other in your social activities and groupings
Appear optimistic and positive rather than pessimistic and negative
Stimulate and encourage Other to talk about himself/herself; reinforce disclosures and contributions of Other
Show respect for Other, and help Other to feel positively about himself/herself
Appear active, enthusiastic, and dynamic
Communicate warmth and empathy to Other
Follow the cultural rules for polite, cooperative conversation with Other
Demonstrate that you share significant attitudes and values with Other
Present yourself as comfortable and relaxed when with Other
Communicate supportiveness in Other's interpersonal interactions
Be of help to Other (the other person)
Politeness Strategies
+Positive Face
- The desire to be viewed positively by others, to be thought of favorably
-Negative Face
- The desire to be autonomous, to have the right to do as we wish
To Be Believed
: Credibility Strategies
To Excuse Failure
: Self-Handicapping Strategies
To Secure Help
: Self-Deprecating Strategies
To Hide Faults
: Self-Monitoring Strategies
To Be Followed
: Influencing Strategies
To Confirm Self-Image
: Image-Confirming Strategies