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Chapter 3.4 Impression Management (To Excuse Failure: Self-Handicapping…
Chapter 3.4 Impression Management
Goal: Identify and give examples of the strategies of impression management.
Impression management
refers to the process you go through to create the impression you want other people to have of you.
To Be Likes: Affinity-Seeking and Politeness Strategies
Affinity-seeking strategies
: increase your chances of being liked.
Present yourself as comfortable and relaxed when with others.
Follow the cultural rules for polite, cooperative conversation with others.
Appear active, enthusiastic, and dynamic.
Stimulate and encourage others to talk about themselves.
Include others in your social activities and groupings.
Be of help to others.
Politeness strategies
: often used to make ourselves appear like-able, in terms of negative and positive types.
positive face
: the desire to be viewed positively by others, to be thought of favorably.
negative face
: the desire to be autonomous, to have the right to do as we wish.
To Excuse Failure: Self-Handicapping Strategies
When asked to take on a difficult task and are concerned that it might fail, you might do this in where you actually set up barriers or obstacles to the task impossible.
Using self-handicapping strategies too often may lead people to see you as incompetent or foolish.
To Be Believed: Credibility Strategies
This consists of your competence, character, and your charisma. For instance, to establish your competence, you might mention you great education background.
To Secure Help: Self-Deprecating Strategies
If you want to be taken care of and protected or simply want someone to come to your aid, you might do this. Confessions of incompetence and inability often bring assistance from others.
To Hide Faults: Self-Monitoring Strategies
Much impression management is devoted not merely to presenting a positive image but to suppressing the negative. Here you carefully monitor what you say or do. I avoid talking about parties that I go to or talking with my mouth full for instance.
To Confirm Self-Image: Image-Confirming Strategies
You confirm your own self-image, you also let others know that this is who you are, this is how you want to be seen.
To Be Followed: Influencing Strategies
In many instances, you'll want to get people to see you as a leader, as one to be followed in thought and perhaps in behavior. This includes credibility, logical argument, and appealing to the emotions of your listeners.
