👤 Participant 11

Social media use

Concept and prototype Say

Calling and voice messaging

Concept

Prototype

Calling

Voice messaging

Facebook

Instagram

Snapchat

Whatsapp

Whatsapp/Facebook/Instagram stories

Privacy

Uses it every day

Does not post things every day but scrolls through it

Uses it every day

Posts more on Instagram than on Facebook

To see what is going on

Uses it every second of the day.

"Whatsapp is the way people can reach me, together with Snapchat"

Uses it to contact her parents and friends

"You can send things to your friends, and there is zero shame. It is some sort of self-entertaining and you share it. It is so easy, with those crazy filters."

"I think that with social media, you do not have any form of privacy. Maybe there is a situation... and people will always be there with their phone in their hand who think it is entertaining to record something without that person knowing it. You do not have privacy anymore. You fall and someone is filming it, then you are on the internet."

"I think it is ridiculous, I think it is fucking annoying, to be honest. I would not use it at all. A lot of people start using Instagram stories. I tried it once and immediately I thought: why am I doing this? I already have Snapchat. I am not a big fan of it. Then people are going to see the same thing on every platform..."

"I know that every photo that I send with Snapchat, is now their property. But that does not really bother me. It never scares me. No photo that I have sent so far is suitable for advertising.

"I think they [Snapchat] started something really good. But I am careful with what I sent to who. I will not send the ugliest pictures to people that I have not seen in 3 or 4 years. Only to good friends, because you know you can trust them. Those pictures are still private, you want them to be gone."

Does not like it that people can take a screenshot

Uses it every day

"I think the app also scores point because of the fact that they have filters."

"You can send really crazy things. It can also be really personal, you really want that to stay between the both of you." ... "You can do everything you want because it will only be there for a few seconds. It does not really matter what. I also send spicy pictures to people with who I have a sexual relationship. I would not share that on Whatsapp because you might forget to delete it. The effort is much higher, while you know with Snapchat that it will disappear automatically. It is kind of like a safe place."

Only shares big, important moments on Facebook

Uses groups

Only uses it with close friends

Has approximately 50 friends on Snapchat

Calls a lot

Calls with her parents, with her friends and to companies

"Friends, I call them every day or they call me. I think it is partly laziness because you do not want to type out long stories. It is also easier in the interaction and it is faster."

"Sometimes it makes me nervous when I have to call for a job interview or something. You can think about things when you are typing. But when you are on the phone, someone expects an answer right away."

Uses voice messaging a lot

"Sometimes when I am riding my bike or whatever, the situation does not really matter. But if you want to share something quickly. This is also out of laziness, you do not want to type it. You keep adding things because your story is so extreme so you just press the record button, you start recording and you release the button. Someone can just listen to it. You do not have to think about spelling mistakes, no one hears that. It is so much easier."

"I use it in situations when I can not call immediately but I can not wait to tell someone about it."

"My first thought is that I am not really triggered to use it"

Would like to use the voice effects to prank her friends

Values the voice effects

Thinks there should be more voice effects to make the app interesting

"This is something important. On Snapchat, I constantly forget what I have said because it is not saved. It happens a lot to me. If there is no option to save these voice messages, I will definitely forget it."

Would like the option to manually download the voice recordings to reduce the data traffic

"It looks really nice"