Nutrigenomics tries to understand how nutrition affects our metabolic pathways, and what we can do to get the most out of nutrition in a personalized way. If I choose the other type of meat or cheese as the smartphone app suggests based on my DNA, I will enjoy the meal more and take a better care of my body on the long–term. With access to such data a scanner or app could tell us what products not to buy at the grocery store, what type of food makes us more productive, sleep better, or just feel healthy. Right now we’re depending on blind luck.
Nutrigenomics - Future of Food
The California-based start-up, Habit, would like to eliminate exactly the effects of such blind luck. It plans to use genetic markers to identify the ideal meal for each of its customers, and send that meal directly to their doors. You only need to send back their required blood sample kit, do their so-called “metabolic challenge” and provide a series of body metrics like height, weight, and waist circumference as well as lifestyle habit like how often a person walks, runs, or exercises. All of this analysis leads to a personalized meal plan of foods that works best for the user’s body.