-> With the wide-sweeping spread of popular education & with the emergence of the new technologies of mass comm - there developed an enormously enlarged market for arts.
-> Some forms of music, drama and literature now reach virtually everyone in our society, but only a few are highly cultivated, even though they may be literate.
*With the rise of popular education, there has occurred a seeming decline of popular taste.
-> Marked gap between literacy & comprehension. People read more, but understand less. Fewer critically assimilate what they read. New and untutored audience for the arts.
->Average level of aesthetic standards & tastes of audiences has been depressed, although the tastes of some sectors of the population have undoubtedly been raised & the total number of people exposed to comm contents has been vastly increased.