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Cultural Differences (Individualist and Collectivist Cultures (In…
Cultural Differences
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High and Low
In High-context cultures the place a great deal of emphasis on the information that is in the context or in the person
Low-context cultures place more emphasis on the information that is explicitly stated in verbal messages or in formal transactions, in written form
Masculine and Feminine
In a highly masculine culture, men are valued for their assertiveness materialsuccessm and strength while women are valued for their modesty, focus on the quality of life and tenderness 
A feminine culture values modesty, concern for relationships and quality of life, and tenderness in both men and women
High and Low Power
In high-power-distance cultures, power is concentrated in the hands of a few, and theres a great difference between the power held by these people and the power of ordinary citizens
In low-power-distance cultures, power is more evenly distributed throughout the citizenry
High and Low Ambiguity
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Members of low-ambiguity-tolerant cultures do much to avoid uncertainty and have a great deal of anxiety about not knowing what will happen next
Long and Short Term
Long-term orientation is an orientation that promotes the importance of future rewards
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Indulgence and Restraint
Cultures high in indulgence are those that emphasize the gratification of desires; they focus on having fun and enjoying life
Cultures in high indulgence are those that foster the curbing of such gratification and its regulation by social norms