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Promotional Material Assignment (Planning: (Planning Each Graphic,…
Promotional Material Assignment
Create promotional material for a business, Churchtown Dry Cleaning Centre:
Facebook Page
Post on the Facebook
Christmas Content
Price Lists
Opening Times
Logo
Photography Of The Business
Info about the business, i.e Facts
Offors And Competitions
Posts made on Affinity, printed out for flyers in shop
Research
Planning
Looking at Stats
Scheduling Posts
Other things to think about:
Email Account
Contact page for Facebook page
Apps to manage account and help reply to people
Research Ideas:
Look into audience, both primary and secondary, for example et people to tick what social media most used to see if FB is the right one to use, and also good what social media our target audience use the most off a county average
Research logos
Research what to post from rival websites
Research into how to promote Facebook page into shop, i.e posters or Swirl Counter
Research into different apps to help me manage the social media
Talk to owners and find out about audience i.e customers, also ask customers age as wells as social used, ie mini questionnaire.
Conduct research into the target audience for the promotional video
Conduct research into other piece to cameras to get inspiration
Research into what times to post to get the most out of posts, and to get the most people to see the posts
Research into promotional photography
Find out what business owners think would be the most beneficial for their company
Planning:
Planning Each Graphic
Strategy
Research
Production Schedule
Treatment
Sketches
Running post ideas by owners
Topic Research
Mind Map of Ideas
Contextual Research
Copyright Considerations
Legal and Ethical Contrainsts
Content Schedule