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GOAL SETTING BRAIN (Error Signals - Orbital Frontal Cortex ("…
GOAL SETTING BRAIN
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dlPFC asymmetry
Approach goals activate the left PFC-Avoidance goals activate the right PFC (in right handed people)
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Change is Pain
Working Memory - PFC - perceptions and ideas are compared to other information. Working memory fatigues easily and can hold only a limited amount of information at any one time. Therefore, any activity conducted repetitively to the point of becoming a habit will be pushed down into the basal ganglia.
Basal Ganglia - are invoked by routine, familiar activity and requires much less energy than working memory and functions exceedingly well without conscious thought.
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Trying to change any hardwired habit requires a lot of effort, in the form of attention. This feels uncomfortable so people do what they can to avoid change.
Change by Insight
Right Anterior Superior Temporal Gyrus - bursts of high-frequency 40 Hz oscillations (GAMMA WAVES) in the brain appearing just prior to moments of insight.
Findings suggest that at the moment of insight, a complex set of new connections is being created. These connections have the potential to overcome the brain's resistance to change and enhance our mental resources.
The adrenaline-like rush of insight may be central to facilitating change: it helps fight against the internal and external forces trying to keep change from occurring, including the fear response of the AMY.
mPFC
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"The self, writ large, including one's identity, preferences, and long-term aspirations, is the ultimate answer to ever "why" question (Carver & Sheier, 1980 Elliot T. Berkman and David Rock AIM: An Integrative Model of Goal Pursuit 2014t
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vmPFC
The vmPFC is active when contemplating the value of something ( a purchase or decision) and also when thinking about one's own traits, preferences, and identity. (emotion and reward)
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