Please enable JavaScript.
Coggle requires JavaScript to display documents.
GE'S Growth Strategy - The Immelt Initiative (Immelt taking charge…
GE'S Growth Strategy - The Immelt Initiative
Immelt taking charge
Comapny's bankruptcy
Immelt wanted to make GE a company that could generate it own growth
A vision of growth based on using GE's size and diversity as strengths -
Big, fundamental high technology infrastructure industries
Growth strategy based on:
Technical leadership
Services acceleration
Commercial excellence
Globalization
Growth platforms
Investments
to align GE's businesses for growth
Externally
Expands
Identify segments that provide a stronger foundation for innovation
In water services
GE acquired BetsDearborn
In security System
GE acquired Interlogix
Globalization
New center in India
New facility in China
New facility in Europe
Internally
Upgrade CE's major R&D facility at Nishayuna
Building new laboratories
More resources to longer-term research
Nanotechnology
Advanced propulsion
Biotechnology
Increase employees number
Attention toward the costumer
Redeployed most of GE's extensive business development staff into marketing roles
Create a commercial council
GE's best sales and marketing leaders together in a forum that vould transfer practice, drive initiatives and develop a wordl-class commercial culture
NPS (Net Promoter Score) - to evaluare change sin costumer attitudes
Funds
to his strategy
Sale of underperforming businesses
Realigned all the powerfull tools in GE's toolbox
Establish more openness and trust
More and more often meetings with investors
Balance sheet and explicit growth strategy of each four separate business
Establish more open and less hard-edged environment within the company
GE's first vice president as corporate citizenship
Welch time
GE was a highly disciplined, extremrly efficient machine that delivered consisten growth in sales and eranings
Through
Effective Operations
Continuous stream of timely acquisitions
Clever deal maiking
Immelt rebuild the foundation
Rebalancing the portfolio
2003 biggest acquisition
Bid for Universal (VUE)
Universal´s film library
Film studio
Cable services
Theme park
Purchase Amersham
Life sciences and medical diagnostic company
Dispose some underperfoming busines
Find buyers for Employers Reinsurande Company (ERC)
Describe GE's businesses as
Growth engines
Cash generators
New platforms, New processes
6 opportunities
Health - care information systems
Security and sensors
Water technology and services
Oil and gas technology
Hispanic broadcasting
Consumer finance
Expand NBC broadcast business
The company acquired Telemundo and Bravo networks
Expand power-generation businees
Acquired Eron's wind energy business