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Research Behavioural dentistry: The impact of dental anxiety on daily…

- - - - "when I was phoning I used to get, my heart used to start racing, I used to go hot and cold, used to hyperventilating"
    - - "I was totally and utterly shattered and I hadn't even had anything done"
  - - - "...I don't like the waiting around. That's why when they give you an appointment and a time, you better be ready to see me or sometimes you ain't seeing me because I'll get up and leave"
    - - '"you're out of control, and you're in a chair, you're virtually, you know, laid back horizontal... you're totally helpless'.
  - - - "I do everything you're supposed to do except visit the dentist. I change my toothbrush regularly, I always buy a good make of toothbrush and toothpaste and, um, I clean my teeth regularly and I use a mouthwash, and, um, make sure that I brush not just my teeth, but my gums as well. Yeah. It's all avoidance"
      - "To me, it makes absolute sense because no matter how much pain I've got in my mouth, it's nothing like the fear and loathing that I have in my mind".
    - - Treatment: Promotional campaign to a promotional campaign to oppose the negative image of pain and discomfort that people associate with dentistry.
  - - - Impact on social interactions with colleagues - keeping feelings to themselves, seeking emotional support or undermining their authority as a manager by their colleagues' portrayal of their dental anxiety as a weakness
      - Impact on work performance - some people require more time to recover from their epxerience
      - Impact on working and gaining a promotion because of poor oral health - pain too intense or difficulty speaking during an interview (poor dental appearance can also affect job prospects)
    - - Poor oral health can lead to people feeling embarrassed to meet new individuals.
        
        "I have actually walked out of a dinner once because I actually felt so embarrassed, and the woman I was with had beautiful white teeth"
      - Strain on personal and family relationships, as individuals become irritable and more anxious before dental appointments (this often led to accusations of family members or partners having a lack of tolerance and understanding)
      - Parents unable to take their children to the dentist