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Marketing Mix (Place (placement (microlocations and distributions…
Marketing Mix
Place
placement
microlocations and distributions logistics
Logistics
how move and optimize the time of the delivery
Branding likes the image of the company
distribution ways and channels
Distributors, producers, wholesaler, retailers and the internet
Market coverage
Promotional activities and search of objective market
Price
Low cost and better products
Price Point
scale of reasonables prices
Sectorising different type of customers
Penetration pricing
"How Know"
loss leader
The most lower prices like strategy and advantage empresarial
Discounts by seasons
Promotion
Public relations
Like the form that the company shows all people
promotions and campaiign marketing seasons
tends and seasons
Advertising
Add in t.v. newspaper, radio and the internet
Product
Branding
Idendity by self
Features and innovation
Positioning
Good marketing strategy
Attractive by quality
Differentation
Value for services
Innovation in the product and the uses