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Database/comms action timeline (Plan dedicated comms channels # (Consult…
Database/comms action timeline
Plan dedicated comms channels
#
Consult and agree
Build channels into database/website/s
Add signup places in strategic spots around websites
Promote new comms channels through social media
Add signup options to staff signatures
Import contacts
#
Import contacts from Reef Watch, nuclear, swamps, MPs, etc
Import unsubscribes from MailChimp
Step system
Consult
Determine content and timeline
Create content
Build onboarding structre
Send initial email to existing subscribers
Launch step system
Tag audit DONE
Consult and agree
Make any changes
Implement new tag taxonomy
#
Website audit
Discuss alternative comms structure
#
Consult and agree
Create new sitemap
Implement new sitemap
Ask staff to rework content
Possible creation of new social media channels/websites