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OWHE Social Marketing Plan (What (OWHE content promotion (Blog, Member…
OWHE Social Marketing Plan
Who
Director of Marketing and Outreach
OWHE Board of Directors
OWHE Social Media Committee
What
Conference promotion
News related to our values
Inspirational quotes
OWHE content promotion
Blog
Member Spotlights
Book Club
Question of the week
When
Facebook: 1-3 posts daily
Twitter: 5-8 posts daily
Instagram: 1 post daily
Pinterest: 5 pins daily
LinkedIn: 1 post daily
Where
Facebook
Twitter
Instagram
Pinterest
LinkedIn
Why
To build community among our membership
To promote our mission and values
To inform our members of OWHE events
To engage our membership