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Repeats (Reduce painpoints (Banner on listings, Null search, Menu drop due…

- - - - User profile
        
        Number of order, badges, priveledges
        
        Offers for the user
    - - Ask the user to share speedy delivery on social media
        
        From SMS
        
        From the track screen once the order is delivered
        
        Separate Delivery and food rating, Share compliments oN social media
- - - - Identify trigger points
    - - Identify taste profile
      - Idenitfy why user order orders
    - - Get the premium user to use referral more
      - Differential referral
- - - - Lisiting
        
        Menu
        
        Cart
        
        Tracking
        
        Re-order
        
        Uninstall
        
        1 more item...
        
        Download app for web and mweb
        
        Use fast delivery communication to call out speed and ask to download app
        
        Profiling
        
        Perfect first order
        
        Restaurant to understand concept of new user
        
        CC to understand concept of new user
        
        Delivery to understand
        
        Messaging to customize to welcome the user on first order
        
        Nudge with Free delivery + Freebie
        
        Similar restaurants for SEO traffic landing to menu and not converting
        
        Better brand pull
        
        Better offer pull(segment user area wise)
        
        Swiggy new user TD (free delivery on first order)
        
        Analyse Item/cart for new users