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MEXHEMP (BUSINESS MODEL CANVAS (CUSTOMER SEGMENT (PAPER MILLS
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MEXHEMP
BUSINESS MODEL CANVAS
CUSTOMER SEGMENT
PAPER MILLS
• MANUFACTURING
FACTORIES
(TEXTILES,
COSMETICSL,
ALIMENTATION (OIL
AND FLOUR)
• FARMERS
• BUILDER
VALUE PROPOSITION
BE ONE OF THE
FIRST
COMPANIES TO
PRODUCE HEMP
IN MEXICO.
• BEING IN
REGULARIZATION
OF SALUBRITY
AND LEGAL
PERMISSIONS TO
PROVIDE SECURE
TO OUR
CUSTOMERS.
• PROVIDE HEMP
RAW MATERIAL
OF THE BEST
QUALITY.
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KEY RESOURCES
INDUSTRIAL
MACHINERY
• WORKPEOPLE
• FINANCIAL SUPPORT
FROM THE
GOVERNMENT AND
THE INTERNET.
• COMPLETE
KNOWLEDGE IN THE
FIELD OF HEMP.
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MODEL CANVAS
Value Proposition
• Be one of the first companies to produce hemp in Mexico.
• Being in regularization of salubrity and legal permissions to provide secure to our customers.
• Provide hemp raw material of the best quality.
Costumer Segment
• Paper mills
• Manufacturing factories
(Textiles, cosmetics,
oil)
• Farmers
• Builder
TARGETING
INDUSTRIAL, MEDICAL, SCIENTIFIC
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Justification
The big companies are destroying the world and we need a more ecological alternative that replaces products that damage the environment.
7P´S
PRODUCT:
o Seeds
o Stem
o Flower
o Plant complete
PRICE:
o Market Skimming Pricing
PLACE:
o Mexico (Jalisco-Ags) Image 1
o Selective distribution
PROMOTION:
o Advertising (YouTube, Facebook, Radio, Twitter, print media, internet)
o Public Relations (Exhibitions, conferences, events, sponsorship deals that are in Expo weed.
PEOPLE:
o Agronomist
o Workers who likes work with hemp
o People who are interested in alternatives product that are eco-friendly
PHYSICAL EVIDENCE
o Bad reputation
PROCESSES
o Plantation
o Harvest
o Cleaning, separation and process of raw material
o Packing
o Distribution
on
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7C´S
CUSTOMER:
o Manufacturing factories
o Farmer
o Laboratories
o Constructors
COST:
o In develop
CONVENIENCE CHOISES:
o It will be located south of Aguascalientes, inside Jalisco territory, maybe it could be in the ocote. This is due to the climate for optimum growth.
COMMUNICATION:
o The deal towards the companies will always be respectful and friendly, that will depend on each type of client.
COMPETENCE COURTESY:
o Null competition because need regularization
CONFORT CLEANLINESS:
o A professional office for doing business.
COORDINATION CONTINUITY:
o Request supplier seeds, order the necessary material to work, take a control of raw material on warehouse, cleanest of raw material, etc.
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