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IXCHEL (CANVAS (Costumer Segment (From Aguascalientes From 17 to 40 …

- - - - Why?
        
        The products are focus in offer a speccial differentiation, and the customer identyfy the product for it
- - - - By social media
    - - The staff will wear a Mexican cloths
    - - Physical store and web page
    - - Designs about the Mexican culture
    - - In develop
    - - produce the product almost handedly
    - - Bags and Jewelry craft
  - - - Clarify information, that shows what about is the product #
    - - Staff
        -frienddly
        -don´t haras
        -show a smile #
    - - In a zone that be aveilable to customer A/B, C+ and C
        
        And also in the web page #
    - - analyzing 4 #
    - - Cotinues evaluetion#
    - - Adap to the trends #
    - - confortable
        
        clean
        -web actualized
        #
- - - - 6000 people see our web page and our Facebook fan page.
    - - sell 10,000 products.
- - - - • To be fashion
        • To follow the new trends
        • To have a quality product
        • To be unique
        • To have a product that is adaptable to their necessities.
        • The brand
    - - • E- commerce
        • Sales around Mexico
        • Not physical stores
        • Unique designs
        • Not variety of products