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(MARKETING MIX (PRICE , PROCESS , PROMOTION, PHYSICAL ENVIROMENT , PLACE…
SWOT
COST STRATEGIES
S- More cheap that others restaurants
W-Peolpe prefer pay for buy meet
O-Sustitutes for eliminate products and are more cheap that the originals
T-Chimical thta nowadays exist in the raw material
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PORTER´S FIVE FORCES
Supplier Power: Select the bet supplier for the products
Competence rivalry: few competence
Therats of substutution: product thta offer it's basic to substitute.
¨Threats of new entry: easly
*Buyer power: Strong if they not exist the bussines too.
7P´s & 7C´s
7C´s
Product: Healthy Food
Price: : 42.31
Place: North of the city
PROMOTION: Mass media
PEOPLE: People who take care his/her health
PHYSICAL ENVIRONMENT: Local
PROCESS: In the moment that costumer created his/her order
7P´s
Costumer: Healthy People
Cost: 71.16
CONVENIENCE CHOICES
COMMUNICATION: Facebook, web page, al social network.
COMPETENCE: Avocado punk
CONFORT CLEANLINESS: Natural place with elimination animal materials
COORDINATION: inside of the company
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JUSTIFICATION
“Healthy food is the height of the moment, because now the world is changing”
This is a great business opportunity here in Aguascalientes since we exist as such a restaurant focused on people with diabetes as this idea is.
In the realization of these products it is not necessary so much employees since they are products very easy to do with very natural products.
MY BUSINESS IDEA
My business idea is to create “Healthy Restaurant” It is a company that is created to sale all products made with natural product and also the principle objective is to care the healty of the costumers
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