Neo Brainstorm
🗣 Investors
🗣 Fund Service Providers
🗣 Fund Managers
How can Preqin be
more effective?
Challenges
Networking with LPs
Being time-efficient
Capital Raising (Fundraising)
Too much data input
Access to leads (daily)
Finding relevant investor contacts
Obtaining up-to-date info
Refined search
Add AUM...
Add date ➡ fund commitments
Accurate contact info
Family Office / Wealth Advisor exposure
Daily update of user's leads
Increase visibility
to potential Investors
Increase visibility to
potential Fund Managers
Data Contribution
Data Contribution
How? By issuing metrics that represents proportional exposure on the site - i.e. metrics: Followers (sim. to YT subs) and Data Quality Score (sim. to Uber star-rating)
(Machine Learning:
Automate Data Contribution
by info extracting tear sheets)
(Machine Learning:
Automate Data Contribution
by auto-detecting tear sheets, Quarterly Updates, Investor Committee Meetings, SEC Filings: 5500s, 990s)
How? By issuing a metric
that represents proportional
exposure on the site (i.e.
metric: Followers and Data Quality Score
Data Quality Score & Calculation
"Process" - 1. We have a repository that collects incoming tear sheets
- AI / ML scans tear sheets and inputs Preqin profile-related tear sheet data (recent investments, performance metrics, etc.) and updates profile
- After update, ML (w/ "supervised learning" can be implemented to determine Data Quality Score (DQS). Data Quality Score is calculated by different weighted variables: a) frequency of updated information, b) amount of data contributed, c) amount of relevant data contributed, d) We can offer guidelines to the user on how to attain a high DQS score
- What will make them keep coming back? DQS is a depreciating metric over time (sim. to an options contract). Since DQS is a driver of profile visibility, funds managers need to continue updating information.
Extra incentive?: To further drive data contribution, if DQS attains a certain score - i.e. 4 out of 5, we can provide additional service (expedited client-side assistance, exclusive access to additional reports, custom presentation tools etc.).
However, If DQS dips below 4 out of 5, then the user will lose their additional services
If additional services are worth maintaining a high DQS, then the incentive plan can reinforce customer loyalty to continue data contribution
Similar to Fund Manager "Process"
🖥 Platform
Preqin Search Topics
Fund Profiles
League Tables
Deal Data
Manager Profiles
Performance Metrics
News / Trends / Research Reports
LPs based off of sector / geo-location
Newsletters
Future plans / Contacts
Search
Incorporate NLP or establish AI / ML within our search bar
Have the search bar able to not only suggest single-specific-query searches such as "fund name, fund manager, investor", but to also accept multiple search arguments - ie. "2010 North American private equity funds that focus on Natural Gas" ==> ([Vintage Year], [Geo-location], [Asset Type], [Industry Focus]
Fund Profiles
Consolidation
Current status of our platform is that we have 3 separate profiles (fund manager, fund performance, and investor profiles) - This structure leads to redundant information - consolidate to one platform where the user can view all 3 options without going through additional searches, accordions, etc.
Preqin Survey Results
Followers are generated by users "subscribing" to their profile ; the more followers, the more exposure their profile receives
Benefits of trying to gain
greater visibility on Preqin
Profile data is up-to-date
Appropriate contacts would be up-to-date
Since followers / DQS metrics are publicly shown on their profile, networking opportunities would be efficient and help develop platform trust
🗣 Academic
Dashboard
Dashboard Memory
As a user is viewing profiles, creating searches, exporting data, etc., AI in the background is developing user habits on what the user frequently searches and suggests options on the next log-in session. - "If a business dev has been searching for contact leads during the last 5 login sessions - the next login could suggest 3 contacts from different funds that the user has not seen before"
Networking
Analytics