Please enable JavaScript.
Coggle requires JavaScript to display documents.
儒学经典 (论语 (Data (In business, there are two broad classifications of…
儒学经典
论语
Data
-
In primary data collection, you collect data yourself using a range of collection tools such as:
- Interviews: face to face, phone interviews, focus groups interviews, elite interviewing
- Observation: associated with qualitative research strategy
-
-
-
- Non-Participant observation
- Recording observation data
-
-
In business, there are two broad classifications of secondary data – internal and external data.
-
-
-
-
-
-
-
- Electronic format (commercial and academic audience)
-
-
-
- Allows comparative analysis
- Ideal for longitudinal studies
-
-
- Access is difficult and costly
- May not math the research problem
- Difficult to verify reliability
-
-
-
Investigator triangulation, where different researchers independently collect data on the same phenomenon and compare the results. Methodological triangulation, where both quantitative and qualitative methods of data collection are used.
Triangulation of theories, where a theory is taken from one discipline and used to explain a phenomenon in another discipline.
-
-
-
-
-
-
-
-
-
-
-
-
-
-
- Assess your response rate
-
Qualitative is non-numerical data, is more exploratory
Common approaches to qualitative analysis used by researchers, namely: visual analysis, grounded theory, narrative analysis, discourse analysis and content analysis.
-
-
- reading and generating categories, themes and patterns
- interpreting your findings
-
-
Grounded theory is a method in which the theory is developed from the data, as opposed to applying theory from the outset.
Narrative analysis is the study of stories or a chronological series of events. There are two types of narrative: personal narrative and ‘life story’ narrative.
-
-
-
-
Statistics is a branch of mathematics that is applied to quantitative data in order to draw conclusions and make predictions.
To analyze quantitative data can be divided into: descriptive statistics and inferential statistics.
-
-
-
- Nominal - cannot be measured numerically
-
- Interval - when the distance between the numbers are equal accross the range
- Ratio - similar to interval data but has a fixed zero point
-
-
-
-
-
Interquartile Range: measuring the spread between the upper and lower quartiles of a set of data (the middle 50%).
-
-
-