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JSW PAINTS BRAND BOOK FRAMEWORK (branding manual examples (asian paints…
JSW PAINTS BRAND BOOK FRAMEWORK
branding manual examples
http://www.bibliothequedesign.com/projects/branding/ollo/
http://www.mashcreative.co.uk/work/black-watch-global/
http://www.pentagram.com/#/blog/39265
http://superbigcreative.com/project/jones-soda-co-rebrand/
http://www.fitch.com/work/asian-paints
http://brandlab.pe/COP-20
waldo-trommler-paints
Savana-paints
brand style guidelines 1
drikolor brand identity
apocalypse paint brand manual
dulux brand manual
asian paints
ap_edutones
asian_paints_apcolite
more4 identity
bt-vision identity
https://issuu.com/junopaint/docs/juno_paints_ireland
https://issuu.com/plaid/docs/canllawiaubrand_newydd_dwyieithog
Preface / Contents / Introduction / What's in these documents
Brand Philosophy
Vision
Mision
Tone of Voice
Brand History
our brand story
About this guideline
our brand positioning / Target audiance
Our brand essence and pillars
Our brand personality
Overview of our brand identity elements
brand book can also be called
Corporate Identity Manual
BRAND IDENTITY & SERVICE BRAND
MASTER GUIDELINES
Identity Guidelines
Basic elements
JSW Paints Logo
show JSW Paints Logo
Brand names overview / how to write brand names
Logo alignment / centering the Logo du
symbol / concept
Minimum size and clear space ap
Logo do's and Don't's
Scale
wordmark / symbol with horizontal and vertical
tagline / sub brand
tagline horizontal / vertical
JSW Paints Colour
logo on coloured bagrounds
various acceptable colour bagrounds
Logo Colour palette / colour codes
logo on photography / images
JSW Paints Typography / Our Typeface
Photography
interior
exterior
lifestyle