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Power of Habit (Habits of individuals (habit loop (cue, routine, reward),…
Power of Habit
Habits of individuals
Believe change is possible
Plug in different routine instead of trying to break cues and rewards
Find out true reason behind craving of wanting reward
cravings and anticipation of rewards are what really drive habits
habit loop
cue
routine
reward
Habits of successful organizations
Keystone habits are habits w/ rippling effects to other habits
exercise
safety precautions
alleviating boredom
company examples
Goldman sachs: risk assessment
Mckinsey: internal critiques
IBM: research and selling routines
willpower
self discipline training
around inflection points of pain
LATTE Method from Starbucks
Deloitte "moments that matter"
Get curious
say what no one else will
self control training
Power of crises
Never let crisis go to waste, makes organizations malleable for much needed chsnge
Companies are intracompetitive and violent
Firm behavior is determined by general habits
Habits must allow for truces btwn departments and hierarchy
Balance btwn authority and priority that rises above all else
Create standardized habits for all workers in order to mitigate risk of crisis
Must make organizational habits that don't allow rivalries to destroy company, let profits roll in , and everyone gets successful eventually
Predicting habits
Using data analysis, co.apnies can predict consumption
Privacy of info becomes very important issue and needs to be masked
Popularity of product or service is determined largely by feelijgs of familiarity and being comfortable
Taarget solution to mash baby product coupons with other random itemcoupns
Radio station solution to mash Hey Ya! With in btwn other familiar songs
US gov of organ diet during ww2
Habits of societies
How movements happen
Start: social habits of friendship and strong ties btwn acquaintance s
friends do what friends do when they are in trouble or getting hurt
Grows: habits of community and weak ties btwn clans and neighborhoods
rooted at peer pressure
social opportunity cost for joining or rejecting movement
Endures: leaders give new habits => identity and ownership
Rick warren
making church more pleasurable, accessible, and practical for residents in Orange county that make Saddleback Church one of largest evangelical churches today
Dr. Martin King: giving preaching of nonviolent protest habits that spread throughout country
Are we responsible for our habits?
Bachman and gambling with Harrah
Thomas and killing his wife during sleep terror
Given the power of habits that have control over us, until what point are we held responsible for them
Seriousness of outcome of habit
availability of resources offered by the state and private industry to rid of habits
Most important thing is to have the will to BELIEVE in being able to change yourself
Appendix for readers
Guide to creating/removing habits
Identify routine
Experiment
Location
time
emotional state
Other ppl
Isolate cue
have a plan