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CRO (Speed & Access (Image Opt, Mobile Friendly, Web chat, Simple UX /…
CRO
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Know Your Audience
Vital Q's: who are your customers? What are their most urgent and pressing concerns? What factors are they focused on in terms of making a buying decision?
Google Analytics, Clicky, Heap, KISSMetrics and more, can tell you a lot about your visitors.
- Creating Customer Personas
Grow Brand Loyalty, Affinity & Resonance
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Deep Customer Connection
Awareness of the feelings and emotions of other people. Key element of EI, deeply connect with your audience
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- Simple & Best solution to their problem
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Solution based Marketing
Walt Disney said it best: “Do what you do so well that they will want to see it again and bring their friends.”
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- Don't push a product, nurture relationships.
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Get Found, Be Worth Finding
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Be worth finding
Great Content
Brand Story connect to customers deep purpose, meaning & need.
If you confuse, you loose
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