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Charge more for logo -The [Futur] (Attitude (Who do you wanna attract?…
Charge more for logo -The [Futur]
Client
Not enough budget
refuse them with giving an service alternative
refer somebody who can do it
Refferal
Ask the percentage comission
Dont lower your rate
Differencies
&30
amateur hour
$3k
Do numerous amazing amount of iteration even before we pull it to the computer
Explore explore explore
Draw draw draw
Craftsmanship
Hand Crafted
Costumization
More care
The budget allows for time
Look & Feel
Professional
Considered well
Lot of design thinking involved
Tailor it
Make it special, Make it custom, do something to it
sense of belonging
intense
intimate
Pay attention to all technical issue
legibility
put it on 1 inch media
boldness
typeface
repetition
pattern
Overshoot
the top round part over the top line and base line of the x height
Optically ballance
Nils Lindstrom, Lettering instructor from Art center
Reason behind all moves
Line up to something
#
Everything is done deliberately with intention
intentional
very functional typeface
Connect the dots
Visual Hierarchy
Attitude
Who do you wanna attract?
Pantaskan diri
Who do i have to become?
Decide a certain level
Tips : when you're not so good