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FEM205 Unit 1 (Types of events (Convention (meetings and Conferences)…
FEM205 Unit 1
Choice of venues
Unfamilair
Public place
shopping mails
Museums
Standard
hotels
Convention Centre
community centre
Requirement
Organised must Blend everything
Event Host
Needs and wants
Event Venue
Availability
Capability
Affordability
Accessibility
e.g
Business Event
corporate image
Product rollout
Versatile and flexible event space
Memorable
gain interest
Social Event
Host will be comfortable
Reflecting the tastes
interests of the hosts
Intimate Event
Encourage close 1 to 1 conversations
Types of events
Convention (meetings and Conferences)
Purpose
Exchange information
debate
discussion
education
relationship building
e.g.
Medical conferences
Academic Conferences
Emphasized
Location to fit
event nature
Exhibition, Exposition and Fairs
Purpose
Bring interested people together
e.g
Trade shows
JOb fair
public Expo
Emphasized
Location
Business Tourism
and corporate meeting
(MICE)
Purpose
management function
corporate communications/training
marketing
Incentices
e.g.
Award Banquest
international events
Emphasized
Well planned agenda
centered around a
particular theme
Social/Life
Cycle Event (banquets)
Purpose
Private event
invitation only
celebrating
e.g.
Wedding
birthday party
Emphasized
Entertainment
Cause related and
fundraising event
Purpose
Revenue
support
Awareness
Emphasized
Sponsor priority
Costs conscious
Entertainment &
Leisure Events
Purpose
one time performace
e.g.
adventure tour
pageant
musical concerts
Emphasized
Av Capabilities
Capacity
Festivals
Purpose
Cultural Celebration
Emphasized
Crowd control
E.g.
heritage
music
religious
Government &
Civic Events
Purpose
Create for political parties
e.g.
government meeting
neighborhood event
political rally
Emphasized
Safety and security
Marketing Events
Purpose
Create commercial
awareness
E.g.
Product Launch
Publicity/promotion event
Emphasized
Image
accessibility
promotion
sports Events
Purpose
Create recreation event
E.g.
Opening/closing cermony
School Game
Emphasized
accessibilty
crowd control
safety and security
Identifying Event
Helps
Prioritize
free up resources
avoid unnecessary mistakes
Budget and expenses
Importance
different event requirements
Vital importance of event
increase overall sucess
pointer
Biggest expenditure == Biggest impact
Factor
Event Needs
Assessment
Venue Needs
Type of
Event & Theme
Convention?
Type of Venue
Hotel?
Timing
Availability of location
accessibility
near mrt?
Space Needs
Capacity
Venue Size
Venue
Facilites
Av system
Condition
of Venue
Reflect Company image
catering
Buffer?
Financial Needs
accurate
budget cost
Event Profile
Why
goal and objective
Who
attendee profile
and expectations
What
event format and scope
Where
Physical requirements
When
Schedules
Structural and
environmental
impacts
Floor load limit
Plants damage
no taping on walls and doors
Venue inspecion
Venue slection
WOW Factor
Special event that achieve
an talking point for years