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Art Basel Essay (Common features of FCEs and TOV (ceremonial and…
Art Basel Essay
Common features of FCEs and TOV
gather actors of diiferent background in one location
duration is limited
unstructured opportunities for face-to-face social interaction
ceremonial and dramaturgical activities
fce: gather + social exchange
ritual:
generate social and reputational resourses that can be use elsewhere
Art Basel as TOV
sponsor compete to be the partner
who are the partner
Davidoff
http://davidoffartinitiative.com/events/davidoff-at-art-basel
why do they become sponsor
Each of these global events has given us an opportunity to share the latest news about the Davidoff Art Initiative, which we launched at Art Basel in 2012. As we look to expanding our Art Initiative worldwide in the years to come, it gives us great confidence to combine forces with an organization that knows how to engage art patrons and enthusiasts, and whenever they seek to fill time beautifully. :
ranking of sponsors (Value being judged due to
Theory Background
Fairs and festivals :
spatially bounded
temporarily bounded
socially bounded
functionally unbounded
sources
Introduction
What we saw there
location (three cities) + common venue for filmart / fashionweek
Art Basel as FCE
VIP parties, private dinners and star-studded galas
why art
Artworks serve
economic and political interests
.
To promote these interests, both politicians and businessmen develop a network of art biennales and fairs.
These bring into play a complex interchange between aesthetic, social, symbolic, and economic values.
Other information