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Types Of Promotion (Advertising (Can reach a large amount of people, Can…
Types Of Promotion
Advertising
Can reach a large amount of people
Can take different forms
Paid and non-personal
Personal Selling
Personal Selling can be much more persuasive than advertising
Message can be modified to suit the buyer
Most common in car and house sales
Product Endorsement
Can be made as sponsorships
Usually done by celebrities
Express their opinion on the product
Publicity
General way of selling
easy
fast
Sponsorships
Can make good money
Hard to start and keep
Could make your product more famous
Sales Promotion
Simplest way
Could lose profit if selling price is too low
have to beat competition
Relationship Marketing